Most reseachers do not know how to make their research visible and accessible. Some are not aware of the available tools to use to make their research visible. They still depend most on publisher’s to publish their papers and if they trust the institutional repositories (Open access policy) enough they would submit their research into IR. However there is more that researchers can do to make their research to have more impact. Mark Reed and Anna Evely share their top five principles for effective knowledge exchange.